Ascot Media Group: Services Offered

We make the process simple for you:

Step one:	Consultation - We conduct a comprehensive analysis of your needs and expectations.
Step two:	Research - A qualitative and quantitative market research program begins to evaluate all related information.
Step three:	Campaign Development - We use our expertise to create a strategic, results-driven campaign to develop your target markets interest for your specific product or service. Culminating in successful revenue generation.
Step four:	Results - Our campaigns produce results that are solid, quantifiable and successful.

Primary Services List:

	MARKETING & ADVERTISING
	PUBLIC RELATIONS
	MEDIA RESEARCH PLANNING AND BUYING
	PROMOTIONS
	CREATIVE
	Strategic Planning and Research
	EDITING SERVICES
	WEB DEVELOPMENT & INTERNET MARKETING

MARKETING AND ADVERTISING
Direct marketing services can help you be a contender in your target market. As part of an overall integrated marketing program, it can create new and innovative abilities to reach any demographic you desire.

At Ascot Media Group, we work with you to design a direct marketing campaign aimed directly at your target audience. Whether you want to reach a business across town or a customer across the country, we can make it happen. We work with our clients to provide solutions that cater to effective brand building and awareness.

Direct and Database Marketing Market Research Strategic Planning	Target Market Identification Multicultural Marketing

PUBLIC RELATIONS

At Ascot Media Group we understand the importance of having your voice heard. Every client is unique so we work to create a tailored public relations program that suit your specific goals and objectives. Ascot Media Group refines the communication process for our clients. Through experienced professionals that understand the process, and relationships with media providers, and programs tailored to your objectives, Ascot Media Group gets Public Relations done!

• Crisis Management • Media Relations - Press Release Writing - Feature Article Development • Media Training	• Publicity & Press Relations - Press Conference Coordination - Collateral Material Development • Special Event Planning & Coordination • Trade and Industry Relations

Diverse Markets. Our Expertise. With a diverse and experienced staff that understands the nuances, social back-grounds and cultural differences unique to the African American, Hispanic and many other socially divers audiences, Ascot Media Group can help you craft effective, targeted campaigns that return maximum results. We understand marketing communications principles and research, which are utilized to maximize productivity and results.

MEDIA RESEARCH PLANNING AND BUYING
Ascot Media Group develops effective and efficient media plans designed to provide the most reach and the best return on your investment. No matter what the size of your budget or scope of your program, our media department negotiates the best rates for your campaigns.

• Media Planning & Buying - Print - Broadcast • Brand Building	• Product Placement • Strategic Planning • Marketing Research • Interactive Media

PROMOTIONS
Our media team strategically and creatively develops programs designed to maximize your results. We design and implement winning creative promotional programs that leverage client media buys. Our goal is to ensure that every dollar our client spends adds value to the bottom line and brings strategically effective results for the bottom line.

CREATIVE

At Ascot Media Group creativity is a primary objective . We use it to center campaigns that not only sound good, but also perform the desired objective but exceed all of our expectations. The copywriters, illustrators and designers that make up our creative department are constantly on the cutting edge and challenge the way audiences view our clients and interpret their messages.

Concept Development
Broadcast Script
Development
Strategic Planning
Graphic Design
Illustration

Collateral Materials
Design & Production
Copy Development
Package & Logo Design
Multi-Media and Video Production

Strategic Planning and Research

Making good business decisions often begin with good information. But successful outcomes are based on intuitive insight. Our research teams delivers both effectively.

Not all public relations firms can offer truly effective research capability. Our program is anchored strongly in our belief in the power of fact-based insight. Our approach will help redefine your brand, manage your workforce, launch a new product or test a new design. By listening carefully to what customers, employees, suppliers and others have to say about your organization, your products and the way you do business, we get answers we need to make confident decisions concerning your campaign and your success.

We use the most innovative tools and service available today for research including:

Database searches
In-depth one-on-one interviews
Content analysis
Intercepts
Focus groups

Surveys and polls
Data analysis
Program measurement and evaluation

Editing Services
Ascot Media Group provides an editing service that is second-to-none. We pride ourselves in being one of the best editing services available. Ascot utilizes various editing styles, depending on the type of project we are currently working on. We utilize the ‘track changes’ function in Microsoft Word® that enables all changes made on a revision of an original document to be accepted with the click of a button. This eliminates having to cross-check the original piece with the revised and corrected piece, and therefore avoids the possibility of missing a change that had been made.

Depending on the particular editing assignment, we also use the traditional editing style that utilizes the highlighting feature in Microsoft Word® and clearly and visually distinguishes errors and/or suggestions. This style works well for clients who primarily use our service to identify mistakes they have made, and to learn from their mistakes and minimize grammatical errors in the future.

At Ascot Media Group, we pride ourselves on the ability to not only spot grammatical and punctuation errors while the work is being proofed, but we have a real understanding of how the word(s) are being used and in what context, since this would not ordinarily be identified by traditional editing programs. We are that thorough!

Ascot Media Group understands, for example, that when a manuscript is presented to a publisher or literary agent, he/she wants to see a completed work. They want to look at work that has been refined and is ready to go to print, as is. Publishers will not even bother to read a manuscript that is full of grammatical or spelling errors. This is where the services offered by Ascot Media Group are priceless.

No editing job is too large or too small for Ascot Media Group. Listed here are a few samples of the various types of editing projects we handle:

Final of Manuscript for submission to publisher: Fiction or Non-Fiction
Manuscripts in the drafting stage
Research documents
Thesis drafts
Corporate Annual Reports
Corporate News Bulletins
School Essays

Ascot Media Group utilizes the most innovative tools available today to provide a highly superior product to its clients.

WEB DEVELOPMENT & INTERNET MARKETING

• Concept Development • Design & Programming • Multi-Media Integration • Graphic Design • Advertising Program Integration • Email Marketing Campaigns	• Internet Marketing - Search Engine Optimization - Pay-Per-Click Campaigns - Social Network Marketing - Directory & SE Submissions - Local, National, International